Too often, I come across blogs that are effective at only one thing: chasing me away. Actually that’s a bit of an overstatement. The word “chase” leaves the impression that I ran screaming, a reaction far more preferable to the reality because at least there would have been some shock value involved. It’s more accurate to say I’m driven away. And always with the heavy heart of a professional copywriter
It’s common knowledge that Google’s release of Caffeine impacted how your site speed affects your rankings. Faster sites rank better. Google is focusing on user experience as always – good quality content, good navigation, not too many images and now, page load time. If you’re an Adwords user, you may or may not know that your page load time affects not only your rankings in Google but also your quality
The core growth of online marketing is being driven by social media. This is due primarily to consumer and business reliance on new technology, which has quickly advanced the ability of mobile phones, spread Wi-Fi access, and emphasized the Internet as primary communicator. Today’s businesses are rapidly realising that an online presence may be one of the only ways to reach and interact with their intended target audience. This means
So you understand the importance of getting good quality inbound links to your websites – ‘votes’ in the eyes of Google for the quality of your site. You’ve read over the page rank rules and understand how these work. At this stage, you might be thinking that sites with a high page rank are more valuable that sites with a low page rank. Is it really that simple? Unfortunately not.